The ability to communicate ideas clearly and persuasively is one of the defining characteristics of exceptional leaders. Whether presenting a business strategy, motivating a team, pitching investors, leading organizational change, or addressing customers, executives succeed not because they possess information alone, but because they can transform information into messages that inspire understanding, confidence, and action.
Public Speaking & Business Storytelling is a practical, executive-oriented course designed to help Junior MBA students develop the communication skills required for leadership in today’s business environment. Rather than focusing solely on speech delivery or presentation techniques, the course integrates executive communication, persuasion, psychology, audience engagement, strategic messaging, and storytelling into a comprehensive leadership communication framework.
Students will learn how to structure compelling presentations, communicate complex ideas simply, use narrative strategically, manage speaking anxiety, influence diverse audiences, present data persuasively, and establish executive presence. By the conclusion of the course, students will understand that communication is not merely the transfer of information—it is the strategic creation of understanding, trust, alignment, and organizational momentum.
Course Objectives
By the conclusion of this course, students will be able to:
• Develop executive-level public speaking and presentation skills.
• Communicate complex business concepts clearly and persuasively.
• Understand the psychological principles that influence audience engagement.
• Use storytelling strategically to strengthen leadership and organizational communication.
• Build credibility, confidence, and executive presence in formal and informal speaking situations.
• Adapt communication styles for different audiences and business contexts.
• Present data and strategic recommendations in compelling ways.
• Manage difficult questions and high-pressure presentation environments.
• Influence stakeholders through effective verbal and nonverbal communication.
• Apply storytelling and communication principles to leadership, negotiation, sales, and organizational change.
